Assessing the impact of search results and online advertisements
US10013702B2 · kind B2 · utility
0Cited by
68References
6Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Jul 30, 2015 |
| Grant date | Jul 3, 2018 |
| Priority date | — |
| Expiry date | Mar 14, 2036 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/00
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
An aspect of the present invention relates to tracking and analyzing a computer user's behavior after viewing a particular search result or a particular advertisement to assess the impact of having viewed the search result or advertisement.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.