Mobile application daily user engagement scores and user profiles
US10021169B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 20, 2013 |
| Grant date | Jul 10, 2018 |
| Priority date | — |
| Expiry date | Aug 17, 2035 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/02
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A system logs application usage data on a mobile device, processes the data on an analysis system and outputs a current and predicted score to, e.g. third parties. The system logs application-related usage data, which is collected via, e.g. a keyboard application running in the background on the mobile device. The system then evaluates the logged usage data and the events corresponding to a particular application. The events can be analyzed to score the user engagement level with the application, e.g., more events recorded for a given application per day, the more engaged a user is with that application. The engagement level can further be predicated based on historical usage log data from which a score decay model can be generated.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.