Patent · US Active

Click tracking using link styles

US10031895B2 · kind B2 · utility

1Cited by
0References
18Claims
0Family size

Assignee

Inventor

Key dates

Filing dateSep 19, 2013
Grant dateJul 24, 2018
Priority date
Expiry dateMay 30, 2035

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06F16/958
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

Methods, systems, and apparatus for tracking user clicks on result links in a search result webpage disclosed. In one aspect, a method includes generating one or more webpages each including a link to a destination document; specifying a style for the link in each webpage according to a style sheet language, the style including a behavior trigger indicating user selection of the link and a display property that causes retrieval of a resource from a remote server when the behavior trigger is activated; providing the webpages with the specified style to a plurality of clients; receiving at the remote server one or more requests from at least one of the plurality of clients for the resource; and in response to the receiving, recording a count for user selection of the destination document based on a number of received requests for the resource.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.