Patent · US Active

System and methods to display three dimensional digital assets in an online environment based on an objective

US10062090B2 · kind B2 · utility

1Cited by
2References
18Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJun 23, 2017
Grant dateAug 28, 2018
Priority date
Expiry dateJun 23, 2037

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06T2207/30108
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

In one embodiment, branded 3D digital assets are displayed on a client machine. The client machine is configured to determine a proportion of a branded 3D digital asset displayed on screen of a graphical user interface and obtain a percentage of the screen of the graphical user interface that the branded 3D digital asset is covering using a screen bounding function of a 3D engine of the online environment. A computer server is configured to receive an objective related to a placement of the branded 3D digital asset, the objective determining when to display the branded 3D digital asset. The server then determines whether the objective has been achieved, and if so, prevents display of the branded 3D digital asset for a predetermined period of time.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.