Methods and apparatus to collect distributed user information for media impressions
US10068246B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Aug 29, 2013 |
| Grant date | Sep 4, 2018 |
| Priority date | — |
| Expiry date | May 3, 2035 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0271
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Methods and apparatus to collect distributed user information for media impressions is disclosed. An example method includes receiving an encrypted identifier and media impression information collected from a mobile device, sending the encrypted identifier to a database proprietor associated with collection of mobile device presence information at a merchant location, receiving user information associated with the encrypted identifier from the first database proprietor, and associating at least one of the merchant location or the user information with the media impression information.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.