Focused advertising across multiple communication channels
US10089648B2 · kind B2 · utility
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20Claims
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Assignee
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Key dates
| Filing date | Sep 12, 2016 |
| Grant date | Oct 2, 2018 |
| Priority date | — |
| Expiry date | Sep 12, 2036 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0603
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
This document describes, among other things, systems and methods for generating advertising campaigns or listings utilizing catalog information. A method comprises receiving, by an online publication system, a product catalog; accessing, by the online publication system, a merchant profile; and using the product catalog and the merchant profile to develop advertising data, wherein the advertising data includes at least one of an advertising campaign, a marketplace listing, or a store listing.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.