Advertisement effectiveness measurements
US10108979B2 · kind B2 · utility
2Cited by
0References
18Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Apr 30, 2015 |
| Grant date | Oct 23, 2018 |
| Priority date | — |
| Expiry date | Aug 23, 2036 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0241
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A dashboard to integrate gadgets and present data output from the gadgets in an integrated user interface. The gadgets dynamically collect information about an advertisement or an ad campaign associated with the advertisement as the information is collected from various sources during the ad campaign, each of some of the gadgets processing collected information and outputting the processed information in real time.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.