Audience content exposure monitoring apparatuses, methods and systems
US10142687B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Jun 10, 2015 |
| Grant date | Nov 27, 2018 |
| Priority date | — |
| Expiry date | Sep 18, 2035 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/812
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
The Audience Content Exposure Monitoring Apparatuses, Methods and Systems (“ACEM”) transforms pulsing request (e.g., 1107), viewing status, purchase request, channel selection, survey request, sentiment request, atmospherics, social media posts, response events, data request and access token, app/device input monitoring, check-in, URL access, etc. inputs via ACEM components into atmospherics sampling record (e.g., 1106), ad contents (e.g., 1115), RT data/records, ad tags, media program, full page content outputs. In some embodiments, the ACEM provides a mobile metering system that configures the data collection of audience environment atmospherics to evaluate audience media exposure. In one implementation, the ACEM may employ media data collection technology using a combination of mobile device metering app and cloud hosted server side technology to determine when and how often a user mobile device should record and/or generate monitoring atmospherics of audience environment; and to determine what content the audience has been exposed to based on the collected monitoring data.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.