Patent · US Active

Scalable native in-stream advertising for mobile applications and websites

US10152731B1 · kind B1 · utility

3Cited by
1References
52Claims
0Family size

Assignee

Inventors

Key dates

Filing dateDec 5, 2014
Grant dateDec 11, 2018
Priority date
Expiry dateJun 25, 2036

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06Q30/0276
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

A method for processing ads involves traversing an ad view hierarchy to obtain ad view information for a device, providing the ad view information to an ad server, sending, by the device, an ad request to the ad server, receiving, in response to the ad request, an ad. and displaying the ad on the device.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.