Systems and methods for dynamic stitching of advertisements
US10165308B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Dec 26, 2017 |
| Grant date | Dec 25, 2018 |
| Priority date | — |
| Expiry date | Dec 26, 2037 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/8455
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A method comprises receiving an unmarked content item comprising stream-enabled video segments, one or more segments including sequential black frames; identifying insertion point(s) for the segments based on location of black frame(s) without requiring user input; discarding segment(s) that do not include black frames; removing black frames from the segments; generating a playlist comprising a first source location associated with segments that do not include black frames, a second source location associated with segments having removed black frames, and a third source location associated with an ad provider system; providing the playlist to the consumer system to allow the consumer system to stream segments that do not include black frames from the first source location, second stream segments having removed black frames from the second source location until a corresponding insertion point is reached, and third stream ad(s) from the third source location when the corresponding insertion point is reached.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.