System and method for compensating telecommunication subscribers for permitting playing of advertisements as ring back tones and direct activation of advertised services
US10176493B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Aug 2, 2011 |
| Grant date | Jan 8, 2019 |
| Priority date | — |
| Expiry date | Aug 12, 2032 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04M3/4878
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A system and method for compensating subscribers for permitting playing of advertisements as ring back tones and direct activation of advertised services is provided. The method includes receiving by a telecommunication service provider a call initiated by a caller. The method further includes establishing status of at least one of caller and callee by checking home location register of the telecommunication service provider. Establishing status includes determining RBT subscription status of caller and callee. Depending on the RBT subscription status of caller and callee, the call is transferred to a tone player within RBT system of at least one of caller and callee. A compensation system then selects a media file to be played to caller based on RBT to Advertisement ratios of subscribers. The selected media file may be an RBT file or an advertisement message, which is then played to the caller.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.