Providing sponsored content in virtual environments
US10229421B2 · kind B2 · utility
1Cited by
3References
26Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Feb 9, 2009 |
| Grant date | Mar 12, 2019 |
| Priority date | — |
| Expiry date | Jul 21, 2031 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q40/04
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
The present invention pertains to a method and apparatus for providing advertisements in virtual world environments. In one embodiment, the method may include providing at least one advertisement to be displayed within a virtual world environment distributed to a plurality of user computer systems. The method may also include determining that a user is interacting with the advertisement in the virtual world environment. In one embodiment, the method may further include tracking one or more factors associated with the interaction.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.