Verifying effects of feed composition on long-term engagement with content feeds
US10261955B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Jul 28, 2016 |
| Grant date | Apr 16, 2019 |
| Priority date | — |
| Expiry date | Jun 29, 2037 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q50/01
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
The disclosed embodiments provide a system for improving long-term engagement with content feeds. During operation, the system obtains a factor associated with a change in a level of engagement with a content feed. Next, the system uses the factor to modulate a feed composition of the content feed for a first set of users. The system then verifies an effect of the factor on the level of engagement by comparing a first level of engagement of the first set of the users with the content feed with a second level of engagement of a second set of users with the content feed. Finally, the system uses the first and second levels of engagement with the content feed to select a value associated with the factor for use in modulating a subsequent feed composition of the content feed.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.