Content delivery method
US10275803B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Mar 21, 2017 |
| Grant date | Apr 30, 2019 |
| Priority date | — |
| Expiry date | Aug 18, 2037 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04W4/029
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A method for sending content to a target audience uses a server in communication with a device and a database to create and customize a content selection, such as an advertisement, and to select a target audience meeting a characteristic criteria selection and a geographic criteria selection. The server generates and sends a personalized content output, including the content selection, to the target audience using digital or print delivery methods. The method may also include consumers interacting with content providers through a website or application. The consumers may customize the content that is received and the delivery method. The method may also include an incentive program for consumers.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.