Ad placement in mobile applications and websites
US10275804B1 · kind B1 · utility
4Cited by
1References
24Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Dec 5, 2014 |
| Grant date | Apr 30, 2019 |
| Priority date | — |
| Expiry date | Aug 16, 2035 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0276
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A method of placing advertisements involves sending, from a device, a request for at least one ad position, receiving, in response to the request, ad positioning information specifying an ad position in a stream and a related content position in the stream, determining, by the device, that a related content item is present in the stream, and overriding, by the device, the ad positioning information by placing an advertisement associated with the related content in the related content position within the stream.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.