Methods of providing advertisements in traffic channels and supporting apparatus, readable medium, and data structure
US10282988B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | May 2, 2006 |
| Grant date | May 7, 2019 |
| Priority date | — |
| Expiry date | Sep 13, 2033 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04H2201/13
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A technique of providing advertisements in a traffic message is provided that obtains (704) traffic data having a traffic condition of a location description on a road network. A location reference code associated with the location description assigned by a traffic message supplier and an advertising reference code associated with the location reference code are assessed (706), (714), followed by a determination (716) as to whether the advertising reference code is present. If so, a traffic message having the location reference code and the advertising reference code is generated (710).
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.