Audience usage pattern analysis
US10296946B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Dec 24, 2013 |
| Grant date | May 21, 2019 |
| Priority date | — |
| Expiry date | Dec 24, 2033 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0201
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Techniques and mechanisms described herein facilitate the performance of advertising audience usage pattern analysis. According to various embodiments, a data collection configuration message may be received at a mobile computing device from a configuration server via a network. The data collection configuration message may include a first instruction for identifying data at the mobile computing device and a second instruction for analyzing data collected at the mobile computing device. Data identified based on the first instruction may be analyzed to generate analyzed data via a processor at the mobile computing device. The analysis may be conducted in accordance with the second instruction. The analyzed data may include an indication of a usage pattern associated with the mobile computing device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.