Real-time communications-based internet advertising
US10341490B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Oct 4, 2018 |
| Grant date | Jul 2, 2019 |
| Priority date | — |
| Expiry date | Oct 4, 2038 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04M3/4878
- WIPO fieldTelecommunications
- WIPO sectorElectrical engineering
Abstract
Provided are methods, systems, and media for Internet Advertising. Exemplary methods may include: providing an advertisement including a first identifier to a website using at least one of a template and an application programming interface (API), the advertisement to be displayed on the website; receiving a communications session initiated by an end customer using the first identifier, the communications session including a second identifier associated with the end customer; accepting the communications session when the second identifier is not included in a black list; retrieving a record associated with the end customer using the second identifier; determining to provide a promotional message to the end customer using the record; selecting an offer using the record; providing the promotional message to the end customer using the communications session, the promotional message including the offer and a request for an indication of interest.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.