System, method, and recording medium for splitting and merging advertisements to a plurality of devices
US10346872B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 29, 2016 |
| Grant date | Jul 9, 2019 |
| Priority date | — |
| Expiry date | Jan 6, 2038 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L67/306
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A split and merge advertisement method, system, and non-transitory computer readable medium, include an advertisement splitting circuit configured to split the first advertisement to be played on a second device when a moving user of the first group of users moves from a proximity of the first device to a proximity of the second device as detected by the user identifying unit of each of the first device and the second device, an optimization circuit configured to optimize a second advertisement to be played on the first device for the first group of users having a new group composition and a third advertisement to be played on the second device for the moving user, and an advertisement merging circuit configured to merge the third advertisement with the second advertisement when the moving user moves from the second device to the first device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.