Automated approval of generated promotions
US10346885B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 30, 2013 |
| Grant date | Jul 9, 2019 |
| Priority date | — |
| Expiry date | Jun 1, 2034 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0244
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A method, apparatus, and computer program product are disclosed to improve the process of generating promotions. The method includes identifying a promotion structure for approval, the promotion structure defining a promotion to be displayed via a promotion and marketing service and determining whether the promotion structure satisfies automatic approval requirements, the automatic approval requirements including one or more parameters relating to the promotion structure. The method further includes in an instance in which the promotion structure satisfies the automatic approval requirements, automatically approving the promotion structure for display via the promotion and marketing service, and in an instance in which the promotion structure does not satisfy the automatic approval requirements, indicating that the promotion structure cannot be automatically approved. A corresponding apparatus and computer program product are also provided.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.