Digital promotions system including user-craving profile and upcoming event based digital promotion and related methods
US10354286B1 · kind B1 · utility
Assignee
Inventor
Key dates
| Filing date | Oct 12, 2016 |
| Grant date | Jul 16, 2019 |
| Priority date | — |
| Expiry date | Jul 1, 2037 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q50/01
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A digital promotion system may include a mobile wireless communications device and a digital promotions server. The digital promotions server may include a memory configured to store digital promotions, and a processor coupled thereto. The processor may harvest historical user data that includes historical purchase data, historical geographic location data based upon the mobile wireless communications device, and historical social media data, and determine a user-craving profile based upon the harvested historical user data. The processor may determine an upcoming event for the user, and select a corresponding digital promotion for the user based upon the user-craving profile and the upcoming event.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.