Systems and methods for spotted advertising and control of corresponding user interfaces and transactions via user receiving devices and mobile devices
US10356478B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jan 8, 2015 |
| Grant date | Jul 16, 2019 |
| Priority date | — |
| Expiry date | Jan 8, 2035 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/8455
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A user receiving device including at least one transceiver module, an output module, and a control module. The at least one transceiver module is configured to receive metadata and a program or video from a first backend device. The metadata indicates where in the program or video a spotted ad is included. The output module is configured to display the program or video on a display. The display is connected to the user receiving device. The at least one transceiver module is configured to receive a request signal from a mobile device. The request signal indicates a viewer of the video has detected the spotted ad. The control module is configured to, based on the request signal, save information pertaining to the request signal, open a dialog window or initiate a survey.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.