Dynamic prediction of online shopper's intent using a combination of prediction models

US10373177B2 · kind B2 · utility

Assignee

• [24]7.ai, Inc. · US

Inventors

• Ravi Vijayaraghavan · Bengaluru, IN
• Kranthi Mitra ADUSUMILLI · Bengaluru, IN
• Subhash Ramchandra Kulkarni · Bengaluru, IN
• Ravi Prakash · Concord, US

Key dates

• Filing date: Feb 6, 2014
• Grant date: Aug 6, 2019
• Expiry date: May 10, 2037

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0201
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

Online browsing behavior is used to predict the intent of online users dynamically. The category of online user is predicted and the prediction can be used to provide assistance to the user, if required. Such prediction is based on a combination of a Naïve's Bayes classifier and a Markov model.