Intent inference of website visitors and sales leads package generation
US10380634B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Nov 13, 2009 |
| Grant date | Aug 13, 2019 |
| Priority date | — |
| Expiry date | Aug 19, 2033 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0269
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A system for inferring intent of visitors to a Website has a visitor-tracking application executing from a digital medium coupled to a server hosting the Website, the server connected to a repository adapted to store data about visitor behavior, and an inference engine for processing the data to infer the intent of visitors. Visitor behavior relative to links is tracked, and intent of a visitor is inferred from one or both, or a combination of analysis of the behavior and deducing meaning for anchor text of links selected.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.