Inventory management integrating subscriber and targeting data
US10410237B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 26, 2006 |
| Grant date | Sep 10, 2019 |
| Priority date | — |
| Expiry date | Apr 17, 2035 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0241
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Systems and methods for inventory management integrating subscriber and targeting data are provided. The method includes tracking historical inventory during a first time period for each of a plurality of advertising spots, the number of impressions for each spot. Each impression is categorized by segment. The method further includes predicting a future inventory available for a second time period based on the tracked inventory, and subtracting, on a segment-by-segment basis, inventory that is sold from the future inventory.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.