Methods and systems for personalizing content in accordance with divergences in a user's listening history

US10412183B2 · kind B2 · utility

Assignee

• Spotify AB · SE

Inventors

• Clay Gibson · New York, US
• Will Shapiro · New York, US
• Santiago Gil · Portland, US
• Ian Anderson · New York, US
• Margreth Mpossi · Stamford, US
• Oguz Semerci · New York, US
• Scott Wolf · New York, US

Key dates

• Filing date: Aug 23, 2017
• Grant date: Sep 10, 2019
• Expiry date: Aug 23, 2037

Classification

• Technology area (CPC H): Electricity
• CPC primary: H04L67/535
• WIPO field: Digital communication
• WIPO sector: Electrical engineering

Abstract

An electronic device accesses a listening history of a user of a media-providing service, and for each characteristic of a set of characteristics describing tracks provided by the media-providing service, determines a measure of divergence with respect to listening contexts for the listening history of the user. The electronic device identifies a characteristic that has a respective measure of divergence that satisfies a threshold indicative of a lack of uniformity in the listening history with respect to the listening contexts. The electronic device determines a representative value of the identified characteristic for a listening context corresponding to a current listening context of the user. The electronic device provides personalized content to a client device of the user based on the current listening context and representative value of the identified characteristic.