Changing depth of analytics tracking or content targeting based on user value
US10423970B2 · kind B2 · utility
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20Claims
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Key dates
| Filing date | Aug 26, 2013 |
| Grant date | Sep 24, 2019 |
| Priority date | — |
| Expiry date | Aug 8, 2034 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0201
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
In an example embodiment, user interactions with a software component may be tracked in an efficient manner. Specifically, an analytics tracking request triggered by user interaction with a software component is received. Then a value assigned to the user is retrieved. It is then determined if the value assigned to the user exceeds a value threshold assigned to the analytics tracking request. Based on a comparison between the value assigned to the user and the threshold value, an analytics tracking function associated with the analytics tracking request is launched.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.