Patent · US Active

Automated promotion forecasting and methods therefor

US10445763B2 · kind B2 · utility

0Cited by
6References
14Claims
0Family size

Assignee

Inventors

Key dates

Filing dateMar 31, 2014
Grant dateOct 15, 2019
Priority date
Expiry dateMar 31, 2034

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06T3/02
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

Methods and apparatus for implementing forward looking optimizing promotions by administering, in large numbers and iteratively, test promotions formulated using highly granular test variables on purposefully segmented subpopulations. The plurality of test promotions are automatically proposed. The responses from individuals in the subpopulations are received and analyzed. The analysis result is employed to subsequently formulate a general public promotion.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.