Patent · US Active

Augmenting a content item using search results content

US10528571B2 · kind B2 · utility

1Cited by
7References
20Claims
0Family size

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Key dates

Filing dateNov 20, 2017
Grant dateJan 7, 2020
Priority date
Expiry dateJun 21, 2038

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06F16/955
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. A query is received. Search results are identified that are responsive to the query. A content item is identified for presentation along with the search results. It is determined, based on one or more criteria, when the content item is to be augmented. When it is determined that the content item is to be augmented and after identifying the search results, the content item is augmented based at least in part on an entry in the search result. An augmented content item is created. The augmented content item is provided.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.