Method and apparatus for optimization of advertisement elements in network resources
US10601941B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Nov 28, 2018 |
| Grant date | Mar 24, 2020 |
| Priority date | — |
| Expiry date | Nov 28, 2038 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L67/02
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A method and system for optimization of an advertisement in a network resource in a proxy server of a cloud-based proxy service are described. Responsive to determining that there is an advertisement element in a network resource, the proxy server automatically modifies the advertisement element. The automatic modification of the advertisement element includes: 1) compressing style code into compressed style code; 2) compressing the image; and 3) compressing the style generation code. The proxy server generates a modified version of the network resource including the modified version of the advertisement element, where the modified version of the advertisement element is smaller in size than the advertisement element included in the network resource retrieved from the origin server; and transmits the modified version of the network resource to the client device instead of the network resource.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.