Methods and apparatus to determine a duration of media presentation based on tuning session duration
US10638177B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | May 28, 2018 |
| Grant date | Apr 28, 2020 |
| Priority date | — |
| Expiry date | May 28, 2038 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/4667
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Methods, apparatus, systems and articles of manufacture are disclosed to determine a duration of media presentation based on tuning session duration. Example apparatus include a tuning session determiner to determine a first tuning session based on a period of time between channel changes of a first media presentation device; a presentation session determiner to determine first presentation session data within the determined first tuning session; a modeler to determine a model by relating the first tuning session with the first presentation session data; a receiver to determine a second tuning session for tuning data from a second media presentation device; and a presentation session estimator to: select the model for the second tuning session, based on a match of a first duration of the second tuning session and a second duration associated with the model, and estimate second presentation session data for the second tuning session based on the model.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.