Multi-protocol interactive mobile video advertising
US10643253B2 · kind B2 · utility
0Cited by
3References
14Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Oct 23, 2014 |
| Grant date | May 5, 2020 |
| Priority date | — |
| Expiry date | Jun 1, 2035 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0267
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Techniques are provided for playback and event reporting of video advertisements on a user device. Two different event reporting protocols are simultaneously supported to enable application-based playback of video advertisements while collecting event information associated with the video playback. In some configurations, initialization of the event reporting protocols is serialized to avoid conflict conditions during the video playback.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.