Data-processing method and apparatus, and computer storage medium for electronic resource transfer

US10699301B2 · kind B2 · utility

Assignee

• TENCENT TECHNOLOGY (SHENZHEN) COMPANY LIMITED · CN

Inventor

• Wenxiao Zheng · Nanhu, CN

Key dates

• Filing date: Nov 30, 2018
• Grant date: Jun 30, 2020
• Expiry date: Nov 30, 2038

Classification

• Technology area (CPC H): Electricity
• CPC primary: H04L67/535
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

A data-processing method and apparatus for remunerating and incentivizing user/consumer behavior with an electronic resource is discussed. A server allows a provider (e.g., an advertiser or first user) to incentivize interactions and behavior of users in a friend cluster on a webpage. The behavior includes, e.g., watching advertising media, sharing, voting, and commenting on the webpage. An electronic-resource attribute represents a quota/amount of the electronic resource allocated to incentivize certain behaviors and a mapping to relate disbursement amounts of the electronic resource with the behaviors. The electronic-resource attribute in the webpage is set, the users' terminals are caused to receive a resource message, and, in response, an electronic-resource request representing behavior data on the web page by the users is transmitted. The amount of electronic resource transferred into the users' accounts is based on mapping the transmitted behavior data to a corresponding amounts of the electronic resource.