Systems and methods for providing advertising services to devices with a customized adaptive user experience based on adaptive advertisement format building
US10699309B2 · kind B2 · utility
2Cited by
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21Claims
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Key dates
| Filing date | Apr 2, 2015 |
| Grant date | Jun 30, 2020 |
| Priority date | — |
| Expiry date | Aug 8, 2036 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0226
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Methods and systems are described for providing advertising services to devices with a customized adaptive user experience. In one embodiment, a system includes a storage medium to store one or more software programs and a format and targeting builder unit to create and edit customizable ad formats and create target user segments. The system includes processing logic that is configured to execute instructions of at least one software program of the format and targeting builder module to provide the options of custom scripting for creating and editing ad formats and targeting user segments with different categories.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.