Patent · US Active

Blocking deceptive online content

US10733261B1 · kind B1 · utility

4Cited by
7References
20Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJun 10, 2019
Grant dateAug 4, 2020
Priority date
Expiry dateJun 10, 2039

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06V30/19167
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

In one aspect, the present disclosure relates to a method for reducing fraud in computer networks, the method including receiving, from each of a plurality of user devices, a request to block an ad displayed within a web browser installed on the user device, the request comprising image data and a forwarding URL associated with the ad; storing crowdsourced ad blocking data based on the received requests to block ads; receiving a request for a list of blocked ads; generating a list of blocked ads based on analyzing the crowdsourced ad blocking data, wherein analyzing the crowdsourced ad blocking data comprises identifying ads blocked by at least a threshold number of users; and sending the list of blocked ads to a first user device, the first user device comprising a browser extension configured to prevent ads within the list of blocked ads from being rendered in a browser.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.