Patent · US Active

Customer loyalty program with shared data and sub-programs

US10740768B2 · kind B2 · utility

2Cited by

0References

30Claims

0Family size

Assignee

FIRST DATA CORPORATION · US

Inventors

Dan Skowronek · Parker, US
Sunil Dewan · Omaha, US
Kevin Knowles · Monroe, US
Stuart Kiefer · Parker, US

Key dates

Filing date	Oct 10, 2017
Grant date	Aug 11, 2020
Priority date	—
Expiry date	Oct 23, 2038

Classification

Technology area (CPC G)Physics
CPC primaryG06Q30/0226
WIPO fieldIT methods for management
WIPO sectorElectrical engineering

Abstract

Embodiments of the present disclosure provide systems and methods for increasing participation in loyalty programs. In embodiments, the customer opts into a loyalty program. The customer is then provided with information about his or her loyalty participation and also is provided with information about one or more other customer's participation in the loyalty program. In another embodiment, one or more loyalty members can form their own competition or group within the loyalty program. The members can create loyalty sub-program rules for a competition and allow fellow loyalty members to participate in the competition. The customizable loyalty sub-program competitions further enhance member participation.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.