Campaign router
US10785514B1 · kind B1 · utility
0Cited by
3References
18Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Mar 14, 2019 |
| Grant date | Sep 22, 2020 |
| Priority date | — |
| Expiry date | Mar 14, 2039 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/812
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A method of providing a video manifest to a client. A router manages, for each of a plurality of ad placement units, a measure of advertisement avails provided by the router to the ad placement unit for filling with advertisements, receives a client request for a video content, and chooses an ad placement unit from the plurality of ad placement units, to select advertisements to be placed in avails of the requested video content, at least partially responsive to the managed measures of advertisement avails. The received client request is directed to the chosen ad placement unit.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.