Advertising creative processing method, advertising creative processing apparatus, and storage medium

US10803495B2 · kind B2 · utility

Assignee

• TENCENT TECHNOLOGY (SHENZHEN) COMPANY LIMITED · CN

Inventors

• Chenjun Yang · 红钢城街道, CN
• Can Zheng · Beijing, CN
• Qi Jin · San Jose, US
• Zhengyun Chen · Nanhu, CN
• Qian Wang · San Jose, US
• Wenhao Deng · Nanhu, CN
• Jiajia Luo · Hubei, CN

Key dates

• Filing date: May 30, 2018
• Grant date: Oct 13, 2020
• Expiry date: Feb 26, 2039

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0641
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

A server provides an exchange platform linking requesters for creatives and creative manufacturing systems. A specification for required creatives is distributed to multiple creative manufacturing systems, and triggers parallel manufacturing of the required creatives on at least a first and a second creative manufacturing system, each proceeds with a respective portion of the required quantity of the required creatives. Before each manufacturing system completes their respective portions of the manufacturing, the server independently requests and receives, in multiple discrete batches, respective quantities of the required creatives that have been completed by the first and second creative manufacturing systems. The server performs independent and parallel verification on the respective quantities of the required creatives that have been completed by the first and second creative manufacturing systems.