Programmatic generation of graphical display source code for a computerized graphical advertisement display
US10817911B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 30, 2016 |
| Grant date | Oct 27, 2020 |
| Priority date | — |
| Expiry date | Jan 3, 2038 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0241
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A computer receives a request for graphical display source code for a computerized graphical advertisement display. The computer retrieves one or more seed layout descriptions, each seed layout description specifying associated constrained layout characteristics, and generates candidate layout descriptions based on at least the seed layout descriptions, each candidate layout description specifying associated constrained layout characteristics, where one or more of the candidate layout descriptions are generated by the computer altering one or more associated constrained layout characteristics of a seed layout description. The computer generates layout scores, each layout score associated with a candidate layout description. The computer selects a selected layout description from the candidate layout descriptions based on the layout scores. The computer generates the graphical display source code based on the selected layout description, a size of the computerized graphical advertisement display, and display capabilities of a user device.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.