Promotional content targeting based on recognized audio
US10832287B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 18, 2018 |
| Grant date | Nov 10, 2020 |
| Priority date | — |
| Expiry date | Sep 18, 2038 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0277
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
An audio recognition system provides for delivery of promotional content to its user. A user interface device, locally or with the assistance of a network-connected server, performs recognition of audio in response to queries. Recognition can be through a method such as processing features extracted from the audio. Audio can comprise recorded music, singing or humming, instrumental music, vocal music, spoken voice, or other recognizable types of audio. Campaign managers provide promotional content for delivery in response to audio recognized in queries.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.