Systems and methods for location-based advertising
US10915926B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Dec 13, 2012 |
| Grant date | Feb 9, 2021 |
| Priority date | — |
| Expiry date | Sep 10, 2034 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0261
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Systems and methods are provided for location-based advertisements. In accordance with one exemplary implementation, a method is provided for providing advertisements to a user of a navigation system. The method may include identifying high-value intersections in a map. The method may also include identifying, based on the high-value intersections, a set of landmark locations and associating the landmark locations with the high-value intersections in a database. The method may also include detecting at least one of the high-value intersections in a route requested by the user. The method may also include presenting, on a device of the user, an advertisement associated with at least one landmark location while presenting maneuver information for the at least one high-value intersection.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.