Methods and systems for server generation of interactive advertising with content collections
US10949872B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Apr 28, 2017 |
| Grant date | Mar 16, 2021 |
| Priority date | — |
| Expiry date | Oct 13, 2037 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0241
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Systems, devices, media, instructions, and methods are provided for presentation of media collections with automated interactive advertising. In one embodiment, a server system merges advertising data with interaction elements to create an advertising element, and communicates the advertising element to a client device with other pieces of content. In another embodiment, advertising data is received at a client device and merged at the client device with interaction elements to generate an advertising element. The advertising element is then displayed between content elements that are part of one or more content collections. In various embodiments, interaction data recorded at the device is used to manage the presentation of future advertising elements.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.