Method, apparatus, and computer program product for facilitating dynamic pricing

US10949894B1 · kind B1 · utility

Assignee

• Groupon, Inc. · US

Inventors

• Bhupesh Bansal · Sunnyvale, US
• Rahim Daya · Chicago, US
• Vyomkesh Tripathi · Mountain View, US
• Francisco Larrain · Palo Alto, US
• Kamson Lai · Palo Alto, US
• Hernan Arroyo · Chicago, US
• Gaston L'Huillier · Cambridge, US
• Ricardo Zilleruelo · Chicago, US
• Latife Genc-Kaya · Santa Clara, US
• Shi Zhao · Lo Wu, CN

Key dates

• Filing date: Jun 6, 2014
• Grant date: Mar 16, 2021
• Expiry date: Jan 22, 2036

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0211
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

Provided herein are systems, methods and computer readable media for facilitating pricing. An example method may include determining a price adjustable promotion from a plurality of promotions, the price adjustable promotion having a first promotional price, a forecasted demand that provides an indication of a promotion inventory exhaustion period and a plurality of redemption parameters that comprise at least a promotional period, a promotional value and a redemption expiration and causing the price adjustable promotion to be offered at the second promotional price while at least one of the plurality of redemption parameters for the price adjustable promotion remain constant.