Optimizing timing of display of a video overlay
US10958981B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jan 18, 2019 |
| Grant date | Mar 23, 2021 |
| Priority date | — |
| Expiry date | Jan 18, 2039 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/8126
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
The timing for displaying an overlay a video is optimized using a system that includes an engagement component that receives information regarding frames of a video at which respective users of a plurality of users stop engaging with the video and an analysis component that calculates user engagement scores for the frames based on the information, wherein the user engagement scores reflect a percentage of the plurality of users that stop engaging with the video at the respective frames, and wherein the higher the percentage the lower the user engagement score. The system further includes an identification component that identifies a subset of the frames associated with relatively lower user engagement scores in comparison to other frames of the video and an overlay component that configures an overlay for displaying over the video near at least one of the frames included in the subset.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.