Systems and methods for updating creatives generation models
US10979369B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Mar 4, 2020 |
| Grant date | Apr 13, 2021 |
| Priority date | — |
| Expiry date | Mar 4, 2040 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06N20/00
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Disclosed embodiments provide systems and methods related to updating creatives generation models. The system may include at least one memory unit for storing instructions and at least one processor configured to execute the instructions to perform operations. The operations may include receiving a feedback indication concerning an email message sent to a target, the email message constructed using a first template and associated with a first context, the feedback indication including a recommendation identifier; updating, in response to receiving the feedback indication, a feedback value for the email message stored in a delay buffer; obtaining the updated feedback value upon satisfaction of a time delay condition; updating, using the updated feedback data and the recommendation identifier, a machine learning model configured to recommend templates based on contexts; and constructing and providing a second email message using a second template recommended by the updated machine learning model for a second context.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.