Remote virtual code tracking of participant activities at a website
US11016877B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | May 20, 2020 |
| Grant date | May 25, 2021 |
| Priority date | — |
| Expiry date | May 20, 2040 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F11/3688
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A remote website participant activity tracker accesses, at a participant device, codes including a virtual tracking code, a task display code, a response collection code, and a card-sorting redirection code. The task display code includes a plurality of tasks associated with a target website displayed at the participant device. The plurality of tasks includes one or more card sorting study for optimizing an architecture and a layout of the target web site. The card sorting study can be randomized to save time and cost.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.