Systems and methods for processing or mining visitor interests from graphical user interfaces displaying referral websites
US11068932B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Dec 12, 2017 |
| Grant date | Jul 20, 2021 |
| Priority date | — |
| Expiry date | Mar 22, 2039 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L51/046
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
Systems and methods including one or more processing modules and one or more non-transitory storage modules storing computing instructions configured to run on the one or more processing modules and perform acts of obtaining a uniform resource locator (URL) of a first webpage that is shown on a graphical user interface and that is external to a website of a retailer (where, in some embodiments, the URL is obtained from a referral website or is entered by a user from a chat window or search box), using a web scraper to extract web text displayed on the first webpage on the graphical user interface, processing the web text displayed on the first webpage on the graphical user interface to determine an interest of a user, using a set of rules to determine items related to the web text displayed on the first webpage on the graphical user interface, and coordinating displaying the items on a second webpage to promote the items as related to the interest of the user, where the second webpage is internal or external to the website of the retailer.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.