Dynamic binding of content transactional items
US11074620B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 11, 2014 |
| Grant date | Jul 27, 2021 |
| Priority date | — |
| Expiry date | Sep 11, 2034 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/8583
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A method of dynamically binding supplemental content to a content transactional item includes identifying the content transactional item at a device and identifying a description related to the content transactional item. The method also includes obtaining the supplemental content based on the description, where the supplemental content provides additional information about the content transactional item. The method further includes dynamically binding the supplemental content to the content transactional item and positioning the supplemental content in association with the content transactional item using a supplemental interactive display.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.