Providing insights to a merchant

US11100520B2 · kind B2 · utility

Assignee

• FACEBOOK, INC. · US

Inventors

• Lee Charles Linden · Menlo Park, US
• Benjamin Lewis · Portland, US
• Dwight Ewing Crow · San Francisco, US
• Jonathan Shottan · San Francisco, US
• Peng Fan · Huizhou, CN

Key dates

• Filing date: Mar 25, 2019
• Grant date: Aug 24, 2021
• Expiry date: Jun 9, 2039

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q50/01
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

Embodiments of the present disclosure relate generally to the generation and presentation of merchant insights to a brick-and-mortar merchant. More specifically, one or more embodiments of the present disclosure relate to detecting and identifying users visiting a merchant's retail location, determining product preferences of the identified users that relate to the merchant, and providing merchant insights to the merchant based on the determined product preferences.