System, method and computer program product for providing thematic landing pages

US11100554B1 · kind B1 · utility

Assignee

• BloomReach Inc. · US

Inventors

• Mohit Gupta · San Mateo, US
• Fei Chen · Beijing, CN
• Fei Xie · Sunnyvale, US
• Shao-Chuan Wang · Santa Clara, US
• Vache Moroyan · San Mateo, US
• Ashutosh Garg · Sunnyvale, US
• Stormy Shippy · Palo Alto, US
• Wally Chien Ching Ye · San Jose, US
• Ramkumar Rajendran · Madurai, IN

Key dates

• Filing date: Mar 12, 2015
• Grant date: Aug 24, 2021
• Expiry date: Sep 16, 2036

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0641
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

Techniques for thematic landing pages are disclosed. In some embodiments, a process for providing thematic landing pages includes receiving a user query for a theme; determining products (e.g., using a processor) that are relevant to the theme (e.g., based on a content relevancy); and generating a thematic web page for the theme based on the relevant products. For example, the thematic landing page can be associated with a merchant web site, and the relevant products can be products that are available via the merchant web site.